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Home / Cakes & Cupcakes

New Jersey Crumb Coffee Cake

A moist, tender cake topped high with delicious chunks of cinnamon sugar goodness!

Erren Hart

|

last Updated:

11/12/2025
4.86 from 145 votes
Jump to Recipe Video
Serves: 16 slices
Prep: 15 minutes mins
Cook: 45 minutes mins
a square of Crumb Coffee Cake on a plate with more slices behind it
a fork holding a bite of Crumb Coffee Cake
Crumb Coffee Cake with a thick crumb topping and topped with powdered sugar
a Pinterest pin showing a sliced Crumb Coffee Cake
A Crumb Coffee Cake with a slice cut from it.
a Pinterest pin showing a sliced Crumb Coffee Cake

Crumb Coffee Cake piled high with crumb topping and topped with powdered sugar

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This Crumb Coffee Cake recipe makes an incredibly moist cake with a buttery cinnamon crumb topping – just like you find in NJ bakeries.

a Crumb Coffee Cake with a slice cut from it

You’ll love the generous amount of buttery cinnamon crumbs atop this moist and delicious cake – a true favorite of mine. With a hint of vanilla and a subtle tang from the buttermilk, it’s sure to become one of your favorites too!

  • Why This Recipe Works
  • Ingredient Notes
  • Step By Step Instructions
  • Erren’s Top Tips & Variations
  • Storage & Freezing Instructions
  • Recipe

Growing up in New Jersey, I loved cakes like Entenmann’s Crumb Coffee Cake and Crumb Buns from the local bakery.  I have a weakness for anything with a crumb topping!

On Sunday mornings, my parents always had fresh rolls and crumb cake from the bakery.  The best was when it was still warm!

Food can really remind you of home. When I lived in England, crumb cake wasn’t sold there, which forced me to try to recreate this beloved favorite. The good news  – this Jersey Girl can bake!  This is my version of the Entenmann’s cake of my childhood.   I warn you – it’s addictive!  

Why This Recipe Works

  • Pairing buttermilk and baking soda helps create a tender and moist cake.
  • Using baking powder and baking soda ensures the cake rises well and has a light texture.
  • Using cake flour in the crumb topping produces a more tender and delicate texture.
  • The generous topping of buttery cinnamon crumbs adds flavor and texture to the cake.
a slice of Crumb Coffee Cake on a white plate with a fork

Ingredient Notes

all of the ingredients for Crumb Coffee Cake laid out on a table

Butter: Use unsalted butter to control the amount of salt in the recipe.

Flour: For the cake, use all-purpose/plain flour. Make sure to measure the flour correctly by spooning it into the measuring cup and leveling it off with a knife.

Baking Powder and Baking Soda: Using baking powder and baking soda ensures the cake rises well and has a light texture.

Salt: Fine kosher or table salt will both work in this recipe.

Vanilla: Pure vanilla extract and vanilla bean paste will produce the best flavor, but artificial vanilla will also work.

Eggs: Use 2 large eggs at room temperature.

Buttermilk: If you don’t have buttermilk, you can make a substitute by mixing 1 tablespoon of vinegar or lemon juice with 1 cup of milk. Let it sit for 5 to 10 minutes until it thickens.

Cake Flour: Use cake flour in the topping for a more tender crumb. You can make your own or use all-purpose/plain flour if you don’t have it. To make 3 cups of cake flour, measure out 3 cups of all-purpose flour into a bowl. Remove 6 tablespoons from the measured amount and replace it with 6 tablespoons of cornstarch. Sift the mixture together 4 to 5 times to ensure a lighter texture and evenly distribute the cornstarch.

Brown Sugar: You can use either light or dark brown sugar in this recipe, depending on your preference.

Cinnamon: Use good-quality ground cinnamon.

Step By Step Instructions

Preheat the oven to 350°F/175°C. Grease a 9×13-inch baking pan. This step ensures that the cake doesn’t stick to the pan and comes out easily.

a 9x13 inch pan sprayed with baking spray.

Making The Topping

To make the topping for the Crumb Coffee Cake, add 3 cups of cake flour, 2 cups of packed brown sugar, 2 tablespoons of ground cinnamon, 1 teaspoon and of salt to a large bowl.

The dry ingredients of the Crumb Coffee Cake topping in a glass bowl

Then whisk together to combine the ingredients together.

Sift the ingredients through a fine sieve for a lighter, less crunchy crumb. This will help ensure the crumbs don’t sink into the cake.

the dry ingredients of the Crumb Coffee Cake topping being sifted into a bowl

Add 1 cup (2 sticks) of melted butter to the dry ingredients.

The butter being poured into the dry ingredients of the Crumb Coffee Cake

Then mixing gently to incorporate. You just want to moisten the flour enough to form clumps when pressed together. Mix gently until there is no visible dryness.

Work the butter into the flour mixture with a fork or pastry cutter for the lightest possible crumb.

Squeeze a handful of the topping into your hand. If it doesn’t clump together, add a little more melted butter until it does. This step ensures that the crumb topping will stay together while baking. Set the crumb topping aside.

the topping mixed in a glass bowl with a pastry cutter

Making The Cake

For the cake batter, mix together 2½ cups of all-purpose flour, ½ teaspoon of baking powder, 1 teaspoon of baking soda, and ½ teaspoon of salt.

the dry ingredients mixed together in a glass bowl

In a large bowl, beat ¾ cups of softened butter (1½ sticks) until light. This step adds air to the butter, making the cake more tender.

For the best results, beat the butter and sugar together for a good three minutes.

the butter and sugar creamed together in a mixing bowl

While the butter and sugar are being worked together, mix 2 large eggs, 1¼ cups of buttermilk, and 1½ teaspoons of vanilla extract in a mid-sized measuring cup. The mixture may curdle a little. This is perfectly fine.

the wet ingredients mixed together in a glass jug

Add the flour mixture and wet ingredients to the butter mixture separately in three alternating additions. Begin by adding one-third of the wet mixture, then one-third of the dry ingredients, and continue alternating until both the flour mixture and wet ingredients have been fully incorporated into the butter mixture.

The flour mixture for the crumb coffee cake batter mixed in a mixing bowl.

It’s important not to overmix the batter, so only mix until the ingredients are just combined. The mixture will be thick. The thick batter ensures that the crumb topping stays on top of the cake.

the tick batter for the crumb coffee cake in a bowl.

Assembling The Cake

Transfer the cake batter to the prepared baking pan, spreading it evenly over the pan.

the Crumb Coffee Cake cake batter spread in the pan

Hand-squeeze small handfuls of topping together and crumble clumps evenly over the cake batter, covering with a thick layer of topping.

This is the most satisfying step! The generous topping of buttery, tender cinnamon crumbs makes Crumb Coffee Cake irresistible.

the cake batter covered in the crumb topping in the pan

Bake for 45 minutes to an hour or until the tester comes out clean and the topping is deep golden brown and a little crisp. The baking time may vary depending on your oven, so keep an eye on it after 45 minutes.

the baked cake cooling tin the pan

Cool the cake in the dish on a rack for at least 30 minutes. This step is important to allow the crumbs to set. Once cool, dust with powdered sugar.

the Crumb Coffee Cake being dusted with powdered sugar

Cut the Crumb Coffee Cake into squares to serve.

Crumb Coffee Cake  with a thick crumb topping and topped with powdered sugar

Enjoy every last bite of this delicious cake with a cup of coffee or tea.

a fork holding a bite of Crumb Coffee Cake
Pin This Recipe For Later!

Erren’s Top Tips & Variations

  • Make the topping first.  Leaving the batter to sit before baking may cause problems with rising, causing the topping to sink into the cake.
  • Use a pastry cutter to work the melted butter into the flour mixture for a more tender crumb topping.
  • Use good quality unbleached flour for the cake (with 4 to 5 g of protein) for the best result.  Lower-quality flour may not have the stability to hold the topping.
  • Don’t overmix the batter once the flour is added.  Overmixing can cause a tough, dense cake.
  • Be sure to cool the cake completely before dusting it with sugar.  A warm cake will melt the sugar.

Storage & Freezing Instructions

Storage: Crumb Coffee Cake can be stored at room temperature, covered, for up to 3 days. To store the cake for longer, wrap it tightly in plastic wrap and refrigerate it for up to a week.

Freezing Instructions: To freeze the cake, wrap it tightly in plastic wrap and store it in a freezer-safe container for up to three months.

Crumb Coffee Cake piled high with crumb topping and topped with powdered sugar

Recipe

Crumb Coffee Cake

A moist, tender cake topped high with delicious chunks of cinnamon sugar goodness!
4.86 from 145 votes
Print
Prep Time: 15 minutes mins
Cook Time: 45 minutes mins
Total Time: 1 hour hr
Serves 16 slices

Ingredients

For the topping:
  • 2 cups brown sugar (packed)
  • 2 tablespoons ground cinnamon
  • 1 teaspoon salt
  • 1 cup butter ((2 sticks), melted – plus more if needed)
  • 3 cups cake flour
For the cake:
  • 2½ cups all-purpose flour
  • ½ teaspoon baking powder
  • 1 teaspoon baking soda
  • ½ teaspoon salt
  • ¾ cups butter ((1½ sticks) softened)
  • 1½ cups sugar
  • 2 large eggs
  • 1¼ cups buttermilk
  • 1½ teaspoons vanilla
  • ½ cup powdered sugar (for dusting)

Instructions

For a Tender Crumb Topping
  • Sift the cake flour, brown sugar, cinnamon, and salt together into a large bowl and whisk to combine.
  • Add the melted butter and work it into the flour mixture with a pastry cutter or fork until there is no visible dryness. Squeeze a handful of the topping into your hand. If it doesn’t clump together, add a little more melted butter until it does. Set aside.
For a crunchy topping
  • Mix the brown sugar, cinnamon, and salt together in a large bowl. Stir in the melted butter, then gently mix in the flour, being careful not to overmix (you just want to moisten the flour and mix until there is no visible dryness).
  • Squeeze a handful of the topping into your hand. If it doesn’t clump together, add a little more melted butter until it does. Set aside.
For the cake
  • Preheat the oven to 350f/175c.  Grease a 9×13 inch baking pan.
  • Mix the flour, baking soda, baking powder, and salt in a medium mixing bowl.
  • Beat the softened butter in a large bowl until light.
  • Add sugar and beat until light and fluffy.
  • In another small bow, mix together the eggs, buttermilk, and vanilla until combined.
  • Add the flour and wet ingredients to the butter mixture in three alternating additions starting with the wet ingredients. Mix until just combined.
  • Transfer the cake batter to the prepared baking pan (the batter will be thick); spread it evenly over the pan.
  • Hand-squeeze small handfuls of topping together and crumble clumps evenly over the cake batter, covering with a thick layer of topping.
  • Bake 45 minutes to an hour or until the tester comes out clean and the topping is deep golden brown and a little crisp.
  • Cool the cake in the pan on a cooling rack for at least 30 minutes.  Dust with powdered sugar and cut into squares to serve.

Tips

UPDATE NOTES: This blog post was originally published in July 2014. In 2023, the recipe was updated and extensively tested to address reported issues with sinking crumbs, resulting in a new and improved version of this delicious Crumb Coffee Cake. If you want to make the original recipe, replace the cake flour with all-purpose/plain flour and follow the instructions for the crunchy topping.
  • Make the topping first.  Leaving the batter to sit before baking may cause problems with rising, causing the topping to sink into the cake.
  • Use good quality unbleached flour in the cake batter (with 4 to 5g of protein) for the best result.  Lower-quality flour may not have the stability to hold the topping.
  • Don’t overmix the batter once the flour is added.  Overmixing can cause a tough, dense cake.
  • Be sure to cool the cake completely before dusting it with sugar.  A warm cake will melt the sugar.
  • If you don’t have buttermilk on hand, don’t panic, you can make your own. One cup of milk plus 1 tbsp of white vinegar or lemon juice is a great rule of thumb.
    For this recipe: 1¼ cups of milk plus 1¼ tablespoons of white vinegar or lemon juice.
Show Nutrition Hide Nutrition

Nutrition

Calories: 574 | Carbohydrates: 84g | Protein: 6g | Fat: 24g | Saturated Fat: 15g | Cholesterol: 83mg | Sodium: 523mg | Potassium: 202mg | Fiber: 2g | Sugar: 50g | Vitamin A: 767IU | Calcium: 103mg | Iron: 2mg
Created by Erren Hart
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Update Notes: This post was originally published in July 2014, but was republished in 2023 with a new recipe that was altered to address reported issues with sinking crumbs.

4.86 from 145 votes (62 ratings without comment)

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297 responses

  1. Christine Avatar
    Christine
    03/17/2016

    Erren, girl, you nailed this!! As I too am a Jersey girl, this sooo reminds me of crumb cake from the bakery on Sunday mornings after church. This is next on my list to make! Thanks for refreshing a childhood happy memory!

    Reply
    1. Erren Avatar
      Erren
      03/18/2016

      Thanks Christine 🙂 I’m really hope you enjoy it!

      Reply
      1. Christine Avatar
        Christine
        03/21/2016

        ***Update***
        I made this on Sunday!! Can you say KEEPER! Wow this was awesome! Thanks again Erren! This is going to the top of my dessert bookmarks! Looking forward to trying your other recipes! You have definitely found your calling. Well done!

      2. Erren Avatar
        Erren
        03/23/2016

        This so so good to hear! I’m so glad you enjoyed them! Thanks for the update and such great feedback! 🙂

  2. Michele Avatar
    Michele
    01/25/2016

    hello Erren
    I love your blog,I did try your citrus and Olive oil cake, just AMAZING,thank you
    Being French I expected a coffee bit somewhere in the recipe, so asked a British friend and she solved the mystery,”cake to eat with coffee”, she would eat it with tea of course, nice……….
    But Ido love coffee cake, any going??

    Reply
  3. Erren Avatar
    Erren
    01/04/2016

    Hi Linda, sorry for the late reply, I took some time off over the holidays. I’m so glad your husband enjoyed it and it lived up to the memories! Thanks so much for sharing! 🙂

    Reply
  4. Sheena Avatar
    Sheena
    01/04/2016

    Hi Erren……..I have just found your recipe today through Pinterest and have to say it looks yummy, and will try this tomorrow. Just one question though, why is it called coffee cake when there is no coffee in the recipe??

    Reply
    1. Erren Avatar
      Erren
      01/04/2016

      Hi Sheena, Great question! It’s called coffee cake because it was traditionally served with coffee. I really hope you like it. Please keep me posted.

      Reply
      1. Sheena Avatar
        Sheena
        01/04/2016

        Aha, ok that makes sense now, thanks Erren

  5. Melissa Avatar
    Melissa
    09/19/2015

    I just moved to the UK from NYC and was so excited to come across this recipe! I also had some sinking crumbs,but we just moved into our house and I have no idea if the oven runs hot or not. It’s still delicious and I will be trying again with 1/2 the crumb as you suggested! Thanks

    Reply
  6. Kim Schaefer Avatar
    Kim Schaefer
    09/04/2015

    Hi Erren. Quick question. I made this and there were no crumbs. Is it possible that the 1 1/2 cups melted butter should actually be 1 1/2 sticks? It was good but wouldn’t call it a crumb cake. All the topping soaked through and ended up on the bottom.
    Thanks,

    KS.

    Reply
    1. Erren Avatar
      Erren
      09/14/2015

      It sounds like the batter was too wet (although really hard to troubleshoot other people’s cooking). I make the batter thick and add more rising agent to help with the weight of the topping. I make this cake a lot and never had an issue with it sinking, I keep meaning to make the butter measurements all cups or sticks (I created the recipe in two steps and it’s just how I wrote my notes). You can try cutting the crumb topping in half. I’ll update the recipe now.

      Reply
  7. Laurie Avatar
    Laurie
    07/12/2015

    Thank you Jersey girl! I’m living in Louisiana and they never heard of Entemann’s down here! I’m going to try this the first chance I get. How I long for that thick crumb topping….who needs the cake…

    Reply
    1. Erren Avatar
      Erren
      07/13/2015

      You’re very welcome! I hope you enjoy it and have a recipe to make every time you have a craving! 🙂

      Reply
  8. Gina VerMeersch Avatar
    Gina VerMeersch
    06/01/2015

    Erren,
    I just made this cake for the first time and it came out perfect! The only thing i did different is for the topping I used 2 cups of flour instead of 3. I think that my oven runs hot, so I baked the cake for 50 min.
    LOVED it!

    Gina
    Up State NY

    Reply
    1. Erren Avatar
      Erren
      06/14/2015

      Hi Gina! That’s so great to hear! I love hearing when people enjoy my food! Thank you for the feedback 🙂

      Reply
  9. Nancy D Avatar
    Nancy D
    05/22/2015

    I am a Jersey girl, born and raised. I remember picking those yummy crumbs off the cake when I was a kid. This cake is on the top of my list to try! And speaking of Entemanns….I moved to Alaska in 1980. Boy did I miss all that Jersey food! Several years later Entemanns arrived in Alaska! Oh the joy! Finally a taste of home! I’ve left Alaska but still not living home on the east coast. Soon I think,,,,soon 🙂

    Reply
    1. Erren Avatar
      Erren
      06/14/2015

      Hi Nancy, Thanks so much for sharing your story. I get a lot of similar comments on this post. I can totally relate – I miss Jersey food so much (what I wouldn’t do for a diner breakfast!). I’m going home this summer and can’t wait!

      Reply
  10. Jill Denton Avatar
    Jill Denton
    05/03/2015

    Hi Erren,
    I made this for my Sunday School class this morning and they loved it! I didn’t really form small clumps of topping. I picked up handfuls of the topping and rubbed my thumbs and fingers together to sprinkle different size pieces of topping all over the top of the cake. It turned out perfectly with most of the topping on top and some of it randomly in the middle or bottom of the cake. None of the clumps of topping were more than a 1/2 inch in diameter or so and there was lots of it. Probably at least an inch or more of topping pieces in all different sizes. I live in California and maybe this will help others who had the topping sink to the bottom! Thanks for the recipe. The cake was so moist! Yummy! I was worried that my batter was too thick but it came out perfect!!!

    Reply
    1. Erren Avatar
      Erren
      05/05/2015

      Hi Jill, What a great idea! I love comments like this it really makes me happy to hear my recipes are used in such fantastic ways and the fact that you all enjoyed it makes it even better! Thanks for letting me know! 😀

      Reply
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